Spread the love...honey ;)

Many animal advocates are faced with businesses profiting from the gruesome reality of animal cruelty, such as: pet stores, steak houses, and fashion retailers. We think a business is too big and our opinion won't matter. As a person who works for one of these businesses I can tell you it matters. (Please be assured, I'm playing a part in making businesses more ethical. But I need to eat my tofu...and feed my 5 furry children ;)

Due to the current economic climate, businesses are heavily investing in public relations. Heartfelt stories and community involvement are making a buck these days. The ugly truth of inflicting inhumane cruelty upon living creatures, however, does not make a buck. What we as animal activists can do is educate. We need to inform ourselves and our community about animal welfare. We need to focus on the solution to the problem. The ladeedadeeda, old mcdonald had a farm, pretty picture.

While we know the ideal is not always attainable, the idea of it is aspirational and enough motivation for many. I think many people would agree that separating good from bad provides boundaries. Staying on the good side makes us feel better as humans, it gives us a reason for our actions. As animal activists, we need to focus on the positive of a humane lifestyle. We need to inspire businesses to make ethical decisions by example. I, like many animal activists, feel fulfilled by living a humane lifestyle - thinking of the welfare of all living creatures.

I ask that you, the animal welfare community, focus on the positive. Embrace and love your passion. Rally the troops and make a humane statement through letters, multi-media, and demonstrations. Create a humane, aspirational movement that people are climbing over walls to join. Remember, you attract more bees with honey...honey ;)